TikTok Tips

We are living in the TikTok era. It’s the go to internet square for Gen Z, Gen Alpha, and younger millennials. The App has transformed YouTube and Instagram feeds. And - most importantly for us - it has become the launching pad for some of today’s biggest stars - Ice Spice, Lil Nas X, and PinkPatheress among them. So, what are some good protocols for developing your own TikTok strategy. Let’s review!

  1. Quantity. TikTok is like a lottery where you truly cannot lose money. The more you play the more likely you are to win. Post regularly and you’re more likely to see a video take off. Aim for a high quantity of video posts each week.

  2. Create series. Jake Wesley Rogers has launched his career with the help of his weekly series “Today is Sunday.” Each Sunday he records a day-in-the-life blog with a calm and affirming voice over. Little things like this keep your audience engaged as they know what type of content to look forward to. If you can have 2-3 series that you can post weekly you’ll be in a good position. This ensures that you will have content with little thought applied to what you’re going to make.

  3. Post videos with comments of fans. You can create a video with a fan comment in screen. Doing so gives you a chance to respond to fans and gives the audience something to read while they watch your video. This split focus can actually help keep people engaged. The algorithm also seems to like creators who engage with their audience in this way.

  4. Comment on the posts of others. A comment is just as likely to go viral as a video. Stay engaged with internet discourse by commenting on the videos of others. Your comments are likely to appear in the feeds of fans and help keep attention on you.

These are some fairly straightforward and easily applicable tips for beginning your internet space domination. Hope they help!

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